Mokrane Aldjia and Mohamed nacer Mecheri (2023) La créativité, L’innovation, et le business créatif come leviers pour propulser l’entreprise. الملتقى الوطني الافتراضي حول الابداع في منظمات الأعمال في ظل بيئية أعمال متغيرة , جامعة تبسة
Scientific Publications
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Abstract
The intensity of competition between institutions and the constant change in their environment has made them actually think about abandoning their traditional management methods and moving to new methods that focus on creativity and innovation. This study aims to identify the role and the importance of creativity and innovation in changing an organization. Relying on creative works and creative design as mechanisms for the change process in the organization.
Key words : creativity, innovation ,changement de l’entreprise .
Key words : creativity, innovation ,changement de l’entreprise .
Information
| Item Type | Conference |
|---|---|
| Divisions | |
| ePrint ID | 4663 |
| Date Deposited | 2023-12-06 |
| Further Information | Google Scholar |
| URI | https://univ-soukahras.dz/en/publication/article/4663 |
BibTex
@inproceedings{uniusa4663,
title={La créativité, L’innovation, et le business créatif come leviers pour propulser l’entreprise},
author={Mokrane Aldjia and Mohamed nacer Mecheri},
year={2023},
booktitle={الملتقى الوطني الافتراضي حول الابداع في منظمات الأعمال في ظل بيئية أعمال متغيرة}
}
title={La créativité, L’innovation, et le business créatif come leviers pour propulser l’entreprise},
author={Mokrane Aldjia and Mohamed nacer Mecheri},
year={2023},
booktitle={الملتقى الوطني الافتراضي حول الابداع في منظمات الأعمال في ظل بيئية أعمال متغيرة}
}