Department of Information and Communication Sciences

Communication sciences: com. and Public Relations - Master

Head of Domain : Abdelghani TIAIBIA

Semester 1

Code Module Credit Coefficient
و ت أس1-4 Communication and Digital Marketing
5
2
و.ت.أ.1 Epistemology of Communication and Media Sciences
5
3
و.ت.ا ف 1 foreing language
1
1
وت أس 1-4 Communication Management in Public Relations Learning Objectives: 1. Understand the concept of communication in public relations and its role in building an organization\'s image. 2. Analyze effective
5
2
وت أس1-4 Modern Trends in Public Relations
5
2
وت أف1-2 Programming and Artificial Intelligence 1.
1
1
وت إس1-2 Communication and Leadership
1
1
وت إس1-2 Digital Communication Ethics
1
1
وت م 1-2 User Research in the Digital Environment
3
2
وت م 1-2 Quantitative Research Methods and Techniques
3
2

Semester 2

Code Module Credit Coefficient
و.ت.أ.2 الاتصال وإدارة الجودة
5
2
و.ت.أ.2 Planning in Public Relations
5
2
و.ت.أ.2 Digital Communication and Public Relations
5
2
و.ت.أ.2 Strategic Vigilance
5
2
و.ت.أ.ف.2 foreign language
1
1
و.ت.إ.2 Web Campaign Design
1
1
و.ت.إ.2 Entrepreneurship in Communication Organizations
1
1
و.ت.إ.2 Programming and Artificial Intelligence 2
1
1
و.ت.م.2 Methodology Forum
3
2
و.ت.م.2 Qualitative Research Methodologies and Techniques 2
3
2

Semester 3

Code Module Credit Coefficient
إ س 1ـ2 Technologies de communication et espace public
1
1
و ت أ س 3 Advertising
5
2
و ت أ س3 Organizational Communication Culture
5
2
و ت أف1ـ2 Logiciels libres et open source
1
1
و ت إ 1ـ2 Gestion de projets en relations publiques
1
1
و ت ا س 3 Crisis Communication and Management
5
2
و ت اس 3 Corporate Image and Comprehensive Communication
5
2
و ت م 3 Production and Preparation of Public Relations Materials
3
2
و ت م 3 Preparing a Memo
4
2
و. ت. إ.3 Entrepreneurship
1
1
و.ت.أ.ف.3 foreing language
1
1
و.ت.إ 3 Public Relations Applications in Algeria
1
1
وت أ 1ـ4 La culture de la communication au sein de l\'entreprise
5
2
وت أ 1ـ4 Communication de crise
5
2
وت أ 1ـ4 Image et réputation de l\'institution
5
2
وت أ1ـ4 La publicité dans l\'environnement numérique
5
2
وت أف1ـ2 Anglais
1
1
وت م 1ـ2 es applications des relations publiques dans l\'entreprise algérienne
3
2
وت م 1ـ2 Méthodologie de rédaction d\'un mémoire de fin d\'études
3
2